{"id":3305,"date":"2025-08-14T14:38:13","date_gmt":"2025-08-14T17:38:13","guid":{"rendered":"https:\/\/www.ammsolutions.com.br\/?p=3305"},"modified":"2025-09-11T20:23:40","modified_gmt":"2025-09-11T20:23:40","slug":"rio-innovation-week-2025","status":"publish","type":"post","link":"https:\/\/ammsolutions.com.br\/es\/rio-innovation-week-2025\/","title":{"rendered":"AMM Solutions participa do Rio Innovation Week 2025"},"content":{"rendered":"<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<p style=\"text-align: justify;\" data-start=\"300\" data-end=\"768\">Um dos maiores encontros de inova\u00e7\u00e3o e neg\u00f3cios da Am\u00e9rica Latina.<br \/>\n<!--more--><\/p>\n<div class=\"_tableWrapper_80l1q_14 group flex w-fit flex-col-reverse\" tabindex=\"-1\">\n<p style=\"text-align: justify;\" data-start=\"371\" data-end=\"792\">O evento aconteceu no P\u00eder Mau\u00e1, no Rio de Janeiro. e reuniu milhares de profissionais, empreendedores, startups e investidores. O objetivo foi discutir o futuro do mercado em um cen\u00e1rio cada vez mais influenciado por tecnologia, marketing e vendas digitais.<\/p>\n<p style=\"text-align: justify;\" data-start=\"794\" data-end=\"1179\">O Rio Innovation Week se destaca por criar um ambiente que favorece o networking e a troca de experi\u00eancias. Al\u00e9m disso, \u00e9 uma oportunidade para conhecer ferramentas e tend\u00eancias capazes de impulsionar empresas de todos os portes. Durante a edi\u00e7\u00e3o deste ano, palestras, pain\u00e9is e workshops abordaram desde intelig\u00eancia artificial at\u00e9 estrat\u00e9gias avan\u00e7adas de engajamento com clientes.<\/p>\n<h2 data-start=\"1186\" data-end=\"1223\">O que \u00e9 o Rio Innovation Week 2025<\/h2>\n<p style=\"text-align: justify;\" data-start=\"1225\" data-end=\"1602\">Mais do que uma feira de neg\u00f3cios, o Rio Innovation Week \u00e9 um verdadeiro ecossistema de ideias. Ele conecta inova\u00e7\u00e3o, tecnologia e empreendedorismo, abrindo espa\u00e7o para novos projetos e parcerias. Por isso, pequenas empresas dialogam com grandes corpora\u00e7\u00f5es, startups encontram investidores e profissionais acompanham tend\u00eancias que influenciam o comportamento do consumidor.<\/p>\n<p style=\"text-align: justify;\" data-start=\"1604\" data-end=\"1905\">Em 2025, o evento trouxe discuss\u00f5es sobre como intelig\u00eancia artificial, automa\u00e7\u00e3o e marketing digital est\u00e3o transformando a rela\u00e7\u00e3o entre empresas e clientes. Al\u00e9m disso, temas como branding no metaverso, uso de dados em campanhas de alto impacto e personaliza\u00e7\u00e3o em escala foram amplamente debatidos.<\/p>\n<h2 data-start=\"1912\" data-end=\"1947\">Os destaques do dia 13 de agosto<\/h2>\n<p style=\"text-align: justify;\" data-start=\"1949\" data-end=\"2410\">A AMM Solutions acompanhou um cronograma de palestras selecionado para explorar estrat\u00e9gias de crescimento e inova\u00e7\u00e3o. Entre os destaques, esteve a apresenta\u00e7\u00e3o de <strong data-start=\"2113\" data-end=\"2129\">Pedro Sobral<\/strong>, refer\u00eancia nacional em tr\u00e1fego pago. Desde j\u00e1 ele destacou a import\u00e2ncia de trabalhar com uma base s\u00f3lida de dados e segmenta\u00e7\u00e3o inteligente. Segundo Sobral, n\u00e3o basta investir em an\u00fancios. \u00c9 essencial conhecer profundamente o p\u00fablico e ajustar cada etapa do funil de forma estrat\u00e9gica.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2412\" data-end=\"2747\">E ent\u00e3o outro momento marcante foi a palestra sobre <strong data-start=\"2456\" data-end=\"2480\">Marketing de Conex\u00e3o<\/strong>. Ela mostrou que hist\u00f3rias aut\u00eanticas e comunica\u00e7\u00e3o humanizada geram mais engajamento do que campanhas puramente t\u00e9cnicas. Por exemplo, combinar storytelling com a\u00e7\u00f5es multicanal apoiadas por ferramentas de CRM pode elevar significativamente as taxas de convers\u00e3o.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2749\" data-end=\"3027\">O painel sobre <strong data-start=\"2764\" data-end=\"2797\">Branding Digital no Metaverso<\/strong> discutiu como marcas podem criar presen\u00e7a emocional por meio de experi\u00eancias imersivas. Principalmente com tecnologias como ambientes virtuais 3D e NFTs j\u00e1 est\u00e3o sendo usadas por empresas para fortalecer identidade e gerar intera\u00e7\u00e3o diferenciada.<\/p>\n<p style=\"text-align: justify;\" data-start=\"3029\" data-end=\"3322\">Encerrando o dia, a palestra sobre <strong data-start=\"3064\" data-end=\"3124\">Automa\u00e7\u00e3o de Funis de Vendas com Intelig\u00eancia Artificial<\/strong> apresentou casos reais de uso de chatbots avan\u00e7ados, segmenta\u00e7\u00e3o comportamental e disparos autom\u00e1ticos de conte\u00fado. Com isso, empresas conseguiram aumentar de forma expressiva a convers\u00e3o de leads.<\/p>\n<p style=\"text-align: justify;\" data-start=\"3329\" data-end=\"3757\">Assim ent\u00e3o o <strong data-start=\"3331\" data-end=\"3359\">Rio Innovation Week 2025<\/strong> reafirmou seu papel como um dos eventos mais importantes do calend\u00e1rio de neg\u00f3cios e inova\u00e7\u00e3o no Brasil. Ao reunir especialistas de renome, compartilhar conhecimento de ponta e fomentar conex\u00f5es estrat\u00e9gicas, ele refor\u00e7a o protagonismo do Rio de Janeiro como polo de inova\u00e7\u00e3o. Assim, cada edi\u00e7\u00e3o se torna um marco para empresas que desejam evoluir em um mercado cada vez mais din\u00e2mico e digital.<\/p>\n<h2 data-start=\"8663\" data-end=\"8686\">&#x1f4ec; Fale com a gente!<\/h2>\n<p style=\"text-align: justify;\" data-start=\"8688\" data-end=\"8823\">Transforme seu ambiente de TI com o IBM Power11, e leve sua infraestrutura a um novo patamar de intelig\u00eancia, desempenho e resili\u00eancia.<\/p>\n<p data-start=\"8688\" data-end=\"8823\">&#x1f310;\u00a0 <a class=\"cursor-pointer\" target=\"_new\" rel=\"noopener\" data-start=\"8857\" data-end=\"8880\">www.ammsolutions.com.br<\/a><br data-start=\"8880\" data-end=\"8883\" \/>&#x1f4e9;\u00a0 <a class=\"cursor-pointer\" rel=\"noopener\" data-start=\"8886\" data-end=\"8913\">contato@ammsolutions.com.br<\/a><\/p>\n<\/div>\n<p data-start=\"8825\" data-end=\"8913\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Um dos maiores encontros de inova\u00e7\u00e3o e neg\u00f3cios da Am\u00e9rica Latina.<\/p>","protected":false},"author":1,"featured_media":3312,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[66,88,97,133,165,168,171,218,226,245,246,253,267,270,279,284,286,323,371,396],"class_list":["post-3305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-informativo","tag-amm-solutions","tag-automacao-de-vendas","tag-branding-digital","tag-crm","tag-eventos-de-tecnologia","tag-experiencias-imersivas","tag-funil-de-vendas","tag-inovacao","tag-inteligencia-artificial","tag-marketing-de-conexao","tag-marketing-digital","tag-metaverso","tag-negocios-digitais","tag-nfts","tag-palestras-de-marketing","tag-pedro-sobral","tag-pier-maua","tag-rio-innovation-week","tag-storytelling","tag-trafego-pago"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AMM Solutions participa do Rio Innovation Week 2025 | AMM Solutions<\/title>\n<meta name=\"description\" content=\"A AMM Solutions marcou presen\u00e7a no Rio Innovation Week 2025 no P\u00eder Mau\u00e1. 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